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The 2012 Webmaster Conference was held in Korea on Jan 30, 2012. Matt Cutts was the main guest speaker and gave a presentation called "Search Inside" about how Google works and the importance of the open web. About 350 webmasters and developers attended the event. Please enjoy Matt’s entire talk in this video. The original video was recorded by Channel IT Korea and edited by Google. Korean subtitle is available.

Maile Ohye from Google covers the five most common errors she finds in SEO, and then concludes with six quick tips to make sure you’re on the right track.

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Matt Cutts explains how to submit URLs to Google’s index. Learn more about this feature in the Webmaster Tools Help Center: www.google.com Have a question? Ask it in our Webmaster Help Forum: www.google.com Want your question to be answered on a video like this? Follow us on Twitter and look for an announcement when we take new questions: twitter.com More videos: www.youtube.com Webmaster Central Blog: googlewebmastercentral.blogspot.com Webmaster Central: www.google.com

TO ADMINISTRATORS OF WEBSITES OVER THE WORLD On January 24, 2012, the Senate will be voting about the PROTECT IP Act, also known as PIPA. This legislation can be used to effectively censor any website on the internet that accepts user content, regardless of whether they are actually infringing on copyrights in any way, shape, or form. On January 18, 2012, Congress will once again discuss the Stop Online Piracy Act. SOPA not only allows a court to order the blocking of a website through measures such as DNS blocking or other ‘appropriate measures’, but also allows a private party to cut off funding to a website without court involvement. Both of these proposals are incredibly dangerous to the internet and to the freedom of speech of individuals. The blocking mechanisms that are defined (such as DNS blocking) are so trivial that any dedicated or tech-savvy ‘pirate’ will easily circumvent them, but other sites that have nothing to do with ‘piracy’ will suffer; as their users are often not computer literate enough to bypass SOPA. Ironically this legislation does not affect the people it is targeting. Even if you don’t live in the United States, you will be affected by this legislation, as much of the core internet infrastructure is located in the US. Apart from the technical blocking measures, another serious problem is the ability of a private entity to shut down the money flow of a website without any involvement of a court. By making payment providers and advertisement <b>…</b>

Matt Cutts from Google describes new tools Google is offering to users and webmasters. google.com/support can answer general user questions. www.google.com provides tools to – tell Google that www.domain.com and domain.com are the same – check robots.txt files – discover crawl errors that Googlebot saw – see some spam penalties All this is happening because Sitemaps is renaming itself and tackling a wider scope: all of webmasters. There’s even an official Google blog for webmasters now at googlewebmastercentral.blogspot.com Matt Cutts Answerer: Matt Cutts

Do spelling and grammar matter when evaluating content and site quality? Blind Five Year Old, SF, CA Have a question? Ask it in our Webmaster Help Forum: www.google.com Want your question to be answered on a video like this? Follow us on Twitter and look for an announcement when we take new questions: twitter.com More videos: www.youtube.com Webmaster Central Blog: googlewebmastercentral.blogspot.com Webmaster Central: www.google.com